Strategic alliance formed by Blue Link and EDISoft
Concord, Ontario, Canada – September 30, 2004– Blue Link Associates Limited, a market leader in business and accounting software in Canada, is pleased to announce a strategic alliance with Edisoft, a Toronto-based company that develops and markets business-to-business electronic solutions. This alliance offers both parties a significant improvement in reach and capability in their chosen target markets.
The alliance offers tremendous potential to Edisoft since it opens up a whole range of potential new clients, many of which they have not had the opportunity to service in the past. Bruce Kemp, VP Sales of Edisoft says, “The client base that Blue Link can introduce to us is our perfect customer, both from a size and resource perspective. Many of them need to do business with large organizations that require EDI capabilities, and we are the best solution in the marketplace to provide that service. In most cases, we are already doing business with the large organizations, which make the conversion to EDI quite seamless.” Kemp concluded that “we are delighted with this alliance and see it as a perfect fit.”
“By incorporating Edisoft’s services into our offering,” says Blue Link President Mark Canes, “we have significantly enhanced our own capabilities from an EDI perspective. We are moving to a new level, in line with our growth and development plan, and this augers well for the continued development of our Blue Link product that offers importers, wholesalers and distributors the functionality and capabilities normally only found in high end, much more costly ERP products.”
About Blue Link Associates Limited
Blue Link Associates Limited (www.bluelink.ca) is the premier developer
of business, accounting and e-commerce software for small and medium sized
businesses, based exclusively on Microsoft development tools. Blue Link
products integrate seamlessly with Microsoft Office, and can be tailored
to meet specific business needs. For more information contact:
Mark Canes, President, Email: mark@bluelink.ca, Tel.: (905) 660-0599 or
Neville Pokroy, Email: neville@stantechmarketing.com, Tel: 905-886-2235
About EDISoft
EDISoft (www.edisoft.com/) develops,
markets and delivers Electronic Commerce (EC) solutions, addressing particularly
the e-business (EDI) needs of small to medium-size enterprises. Edisoft
technology delivers intuitive and seamless application-to-application
integration for Business to Business commerce. Their products include
Edisoft Merchant, Edisoft Merchant eXpress, integrated ASN with Bar Code
capability, Warehousing, and business partner trading templates that facilitate
access to the Global 5000. For more information contact:
Bruce Kemp Tel: 416-299-0030 Email: bruce.kemp@edisoft.com
